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The Royal Tank Museum: heritage storytelling
- The Royal Tank Museum
- Governments
- Jordan
The idea
Heritage told as stories, not facts. Communication-led content turned historical and military heritage into narratives that diverse audiences relate to.
What we did
- 01
Communication content strategy
A content strategy built around the museum's collection and role.
- 02
Storytelling and narrative
Narratives that connect heritage with today's audiences.
- 03
Quarterly communication planning
A steady rhythm of planned communication.
- 04
Campaigns and initiatives
Planning for campaigns around exhibitions and events.
Where the work ran
Jordan
Overview
History can feel distant. The museum wanted more people, of every age, to connect with its exhibitions, events and national role.
The campaign in context
Mockups and key visuals built from the campaign's own material. Tap any design to see it full size.
Impact
Greater public awareness, stronger audience engagement and more visibility for the museum's events and initiatives.
Frames from the work
01 / 01
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